LFX Heritage

In 1848 the first Lao Feng Xiang Jewelry Shop opened in Shanghai during the 28th year of the reign of Qing Emperor Daoguang. Lao Feng Xiang, now China’s oldest jewelry brand, believes that tradition and craftsmanship are intrinsically valuable and desirable. This is how all our jewelry has been designed and manufactured for over a century.

Lao Feng Xiang now operates over 3,000 stores worldwide, including stores in almost every province in mainland China and in Hong Kong, New York City, Sydney and Vancouver. To introduce the beauty of its jewelry to America, Lao Feng Xiang brings its latest designs and most spectacular pieces to its New York stores. As one of the China’s most time-honored brands, Lao Feng Xiang believes that the success and glory begun in Shanghai will continue in the United States.

Lao Feng Xiang creates a timeless beauty that transcends international boundaries.
With a commitment to technical innovation and cutting edge design, all LFX designs are uniquely nuanced with exquisite craftsmanship.
Gold Craftsmanship